Blog
Practical tips for entrepreneurs.
Digital Marketing Mistakes To Avoid
Recently, I was helping a new client to increase sales for their online store. Their main priorities were to get more organic traffic and improve conversions. Pretty typical, right? So I was curious to know why they left their previous agency. It turns...
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How To Write A Useful Business Plan
Conventional wisdom says you need a business plan, but many plans are built on pure guesswork. In this post we look the hallmarks of a useful business plan.
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How To Improve Customer Retention: 6 Essential Elements
Actively trying to increase customer retention is a secondary matter for many business owners. They're simply too busy working in the business. But even a 5% increase in customer retention can make a huge difference to your profits. It’s hard work...
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How startups can grow in 2018 – lessons from Startcon
It’s a great time to start a startup. There are endless opportunities for game-changing innovation. Or even just simple solutions for day-to-day problems. And the costs of starting a tech-enabled business are lower than ever. But standing out from the crowd has never...
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Move fast but don’t kill your startup
Sure, startups need to move fast. But in the flurry of activity it’s easy for ‘fast’ to become ‘hurry’. And that’s where problems begin.
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How to get your product built as a non-technical founder
As a non-technical founder, what are your options for getting a product built in a way that doesn’t screw up your future prospects?
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What founders suggest for how to get started
Got an idea for a startup, but aren’t quite sure how to get started? Fortunately there’s some basic steps you can follow to learn the ropes.
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5 tips for developing a better business model
Developing your business model is one of the first things to do when building your startup. Use the Lean Canvas effectively and you’ll get a better outcome.
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6 tips to get the most out of your side hustle effort
When you’re working on a side hustle, it takes great discipline to extract maximum benefit from your time. Here’s 6 tips to get the most from your effort.
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Why the first 10 hires are the hardest to get right
The earliest employees in a startup can make or break the business. The right people need to be more than just great at what they do. A couple of months back I had the pleasure of meeting Sunny Gupta, serial entrepreneur and founder of the Nasdaq-listed Apptio. Sunny...
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